Make in India is a major national program designed to facilitate investment, foster innovation, enhance skill development and built best-in-class manufacturing infrastructure. It aims to transform India into global industrial, investment and manufacturing hub.

The campaign, which captured the popular imagination and created a surge of renewed interest in India’s industrial capacities. As the creative agency that built the Make in India brand across all touch points, Wieden+Kennedy Delhi was asked to partner with various firms to showcase India’s phenomenal potential at Hannover Messe 2015.

As a creative at the agency I led the CG creation and Design for the campaign including all content running across all display screens and tickers for Hannover Messe 2015.

As part of the republic day parade CG fabrication developed by our team were showcased, and permanent installations of the same were inaugurated by Prime Minister of India, Narendra Modi.
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Produced at Wieden+Kennedy, Delhi, India.